Marketing Services
Agency business and marketing services has been a key area of operations for the Group since its inception. Over the years, we have leveraged our strong network for catering to specific requirements of our principals for marketing related activities of various products and services.
Since 2019, group company Vijayshree Industries Private Limited (VIPL) has been acting as the authorised Commercial Clearing & Freight (CCF) Agent of M/s UltraTech Cement Limited for their depots in the Eastern region.
The depots managed on behalf of M/s UltraTech Cement Limited include Kharagpur, Bhagalpur, Jamshedpur and Kolaghat. The total volume of cement handled in these four depots is approximately 1 million tons annually.
Earlier, VIPL was the sole selling agent to M/s Birla Tyres for all their supplies to the various OEM’s in the country. Customers managed included M/s Tata Motors, Ashok Leyland, Mahindra & Mahindra, Hero MotoCorp, Bajaj Auto, VE Commercial, etc.